Major League Baseball (MLB) and Improbable are continuing their partnership to offer virtual baseball games every Wednesday in September. The first game of the season will be held on September 4th, featuring the Tampa Bay Rays versus the Minnesota Twins. Fans can watch the game for free on mlb.com/virtual-ballpark using any internet-connected device.
This season, MLB and Improbable have enhanced their collaboration with new features in the virtual ballpark. MLB’s core digital products and a virtual shop are now integrated into the platform.
New features include:
Streaming and Gameday 3D: A 3D view of the game, powered by MLB’s Gameday 3D, synchronized with the live broadcast for a seamless experience.
Voice Parties: Fans can interact in real-time using chat and spatial audio. This year, fans can create small group parties to invite friends and chat.
Virtual Shop: Users earn points through activities in the virtual ballpark, which can be redeemed for specialty jerseys in the digital merchandise store.
Upcoming games include:
Wednesday, September 4th, 6:50 p.m. (ET) – Twins vs. Rays
Wednesday, September 11th, 7:45 p.m. (ET) – Reds vs. Cardinals
Wednesday, September 18th, 6:35 p.m. (ET) – Giants vs. Orioles
Wednesday, September 25th, 6:40 p.m. (ET) – Rays vs. Tigers
Herman Narula, CEO of Improbable, stated: “This season’s partnership with MLB highlights the growing role of virtual environments in sports. They transform the fan experience, especially as only a small fraction of fans can attend live games. Our virtual worlds offer a social, immersive, and interactive experience. With advancements in Web3 and sports focusing on community, fans can now engage more deeply through digital assets and new forms of interaction. This enhances the connection between leagues and their audiences, bringing transparency, security, and innovative engagement methods while attracting younger fans.”
